Are you limiting your career through poor data storytelling?
Data is powerful. The ability to measure every element in the digital space has given marketers more leverage in career-related discussions than ever before – … Read More
SEO 101 – Sitemaps & Robots
What is an XML Sitemap? An XML sitemap (also known as an Extensible Markup Language Sitemap) is a file in simple text format that details all … Read More
Digital Performance Methodology Unpacked
The Performance Marketing Ecosystem is our unique methodology to help ensure that a brand has a comprehensive handle on all of its digital marketing efforts. … Read More
You are wasting your Marketing Budget, here’s why
In a survey of 1,000 marketers worldwide by Rakuten Marketing, respondents estimated they waste an average of 26% of their budgets on ineffective channels and … Read More
Practical Content Audits That Immediately Improve Your Websites Traffic & User Experience
Building a website, small medium or large is a long and hard task. And let’s face it, once done we don’t very often look back and … Read More
Are you doing Social Media the wrong way round?
Why social media content should live on-site not just on Facebook & Instagram Brands and agencies spend countless hours creating beautifully crafted social media posts … Read More
Artificial Intelligence’s Impact on your SEO Strategy
Does your SEO strategy meet the needs of artificial intelligence bots? SEO specialists should always be reading and learning to know how to effectively plan … Read More
GDPR :: What South African companies should know?
GDPR :: What South African companies should know? GDPR (also known as the General Data Protection Regulation) is a new European framework for data protection … Read More
Integrated Digital Marketing Strategy v Marketing Campaigns
Integrated Digital Marketing Strategy v Marketing Campaigns Throwing a stone into an empty corridor comes to mind when you hear the words “let’s just do … Read More
The Reformed Art of “Client Service” in a Digital Agency
The Reformed Art of “Client Service” in a Digital Agency The reality is that we used to live in a world where clients just wanted … Read More
