Our Latest Thought Leadership Articles

What are Hreflang Tags?

An Hreflang is an HTML attribute that is used to tell search engines about the specific language and geographical targeting of your webpages. For websites … Read More

Categories SEO
2 AI robots looking at each other

eCommerce – Conversion Rate Testing

The continuous improvement cycle of split testing on websites has always been the most neglected tactics, that rarely gets deployed marketeers and agencies. The value … Read More

Categories CRO

What is Microsoft Power BI?

Microsoft Power BI is a business analytics tool provided by Microsoft, to enable businesses to create interactive visualisations and representation of their data from different … Read More