Conversion Rate Optimisation Best Practices
Before we start talking about the best CRO best practices. Let’s first begin with understanding what Conversion Rate Optimisation is. Conversion Rate Optimisation is a … Read More
Setting Meaningful Digital KPIs
Well set up Key Performance Indicators (KPI’s) and Targets are key pillars in any digital marketing campaign strategy. It goes without saying, meaningful targets and … Read More
What is Google Search Console, Why Should You Care?
So, you have launched your website; but it’s now been weeks or even months since you built your site, and the traffic to your website … Read More
Squeezing More Out of Your Digital Marketing
In May 2019, Algorithm hosted a thought leadership workshop with some of our very own clients as well as some industry experts. We questioned if … Read More
Content Pillars & Topic Clusters
Every business needs a blog. It’s the ideal tool for marketing yourself, your business, your product, or your service. For many businesses, a blog is … Read More
Google Page Speed Explained
At Algorithm, we have a significant amount of data on each of our client’s campaigns. We use this data to guide and drive our SEO … Read More
Don’t Get Lost in the Attribution Hole
We have been asked numerous times over the years by clients to look at their attribution data, with the view of coming up with 1) … Read More
How We Do What We Do
This year Algorithm turns three, and over the course of the last few years has grown from a team of two to a small agency … Read More
What is Microsoft Power BI?
Microsoft Power BI is a business analytics tool provided by Microsoft, to enable businesses to create interactive visualisations and representation of their data from different … Read More
Site Speed Optimisation Explained
A slow website is like being stuck in traffic. You can easily get impatient if nothing is happening and quickly look to your left or … Read More
